{"id":7389,"date":"2026-02-18T10:16:39","date_gmt":"2026-02-18T09:16:39","guid":{"rendered":"https:\/\/www.virtuoz.it\/?post_type=portfolio_item&#038;p=7389"},"modified":"2026-03-04T12:04:14","modified_gmt":"2026-03-04T11:04:14","slug":"logo-6","status":"publish","type":"portfolio_item","link":"https:\/\/www.virtuoz.it\/it\/project\/logo-6\/","title":{"rendered":"Logo"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Questo progetto presenta il design del logo sviluppato per Orientar, una societ\u00e0 brasiliana di consulenza manageriale focalizzata nel guidare le imprese verso la crescita strategica e la chiarezza organizzativa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019identit\u00e0 visiva \u00e8 stata costruita attorno al concetto di direzione e progresso collettivo. Il nome \u201cOrientar\u201d (guidare) \u00e8 espresso attraverso una tipografia pulita e contemporanea che trasmette struttura, professionalit\u00e0 e affidabilit\u00e0. Il simbolo degli uccelli in formazione a delta rafforza questa idea: in natura, la formazione a V (delta) rappresenta leadership, cooperazione ed efficienza. Ogni uccello beneficia della spinta aerodinamica generata da quello che lo precede, simboleggiando lavoro di squadra, visione condivisa e performance ottimizzata \u2014 principi fondamentali nella consulenza manageriale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La formazione suggerisce inoltre movimento verso un obiettivo comune, con una direzione chiara e una traiettoria definita. Questa metafora \u00e8 in linea con la missione di Orientar: guidare le aziende con chiarezza strategica, rafforzando la leadership, allineando i team e favorendo una crescita sostenibile attraverso un\u2019azione coordinata e intelligente.<\/p>\n\n\n\n<div style=\"height:58px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"530\" src=\"https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar_Consultoria-1-1024x530.png\" alt=\"\" class=\"wp-image-7393\" style=\"width:auto;height:300px\" srcset=\"https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar_Consultoria-1-1024x530.png 1024w, https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar_Consultoria-1-300x155.png 300w, https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar_Consultoria-1-18x9.png 18w, https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar_Consultoria-1.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>This project presents the logo design developed for Orientar, a Brazilian management consulting firm focused on guiding businesses toward strategic growth and organizational clarity. The visual identity was built around the concept of direction and collective progress. The name \u201cOrientar\u201d (to guide) is expressed through a clean, contemporary typography that conveys structure, professionalism, and reliability. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.virtuoz.it\/it\/project\/logo-6\/\" class=\"more-link\">Leggi tutto<span class=\"screen-reader-text\"> &#8220;Logo&#8221;<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":7440,"parent":0,"template":"","meta":{"_wpzb_portfolio_video_type":"","_wpzb_portfolio_video_id":0,"_wpzb_portfolio_video_url":"","footnotes":""},"portfolio":[52],"class_list":["post-7389","portfolio_item","type-portfolio_item","status-publish","has-post-thumbnail","hentry","portfolio-logo"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"featured_media_urls":{"thumbnail":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-150x150.jpg",150,150,true],"medium":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-300x169.jpg",300,169,true],"medium_large":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2.jpg",768,432,false],"large":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1024x576.jpg",950,534,true],"1536x1536":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2.jpg",1920,1080,false],"trp-custom-language-flag":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-18x10.jpg",18,10,true],"inspiro-featured-image":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2.jpg",1920,1080,false],"inspiro-loop":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-950x320.jpg",950,320,true],"inspiro-loop@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1900x640.jpg",1900,640,true],"portfolio_item-thumbnail":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-600x400.jpg",600,400,true],"portfolio_item-thumbnail@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1200x800.jpg",1200,800,true],"portfolio_item-masonry":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-600x338.jpg",600,338,true],"portfolio_item-masonry@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1200x675.jpg",1200,675,true],"portfolio_item-thumbnail_cinema":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-800x335.jpg",800,335,true],"portfolio_item-thumbnail_portrait":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-600x900.jpg",600,900,true],"portfolio_item-thumbnail_portrait@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-1200x1080.jpg",1200,1080,true],"portfolio_item-thumbnail_square":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/Orientar-1920-v2-800x800.jpg",800,800,true]},"_links":{"self":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item"}],"about":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/types\/portfolio_item"}],"author":[{"embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7389\/revisions"}],"predecessor-version":[{"id":7394,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7389\/revisions\/7394"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/media\/7440"}],"wp:attachment":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/media?parent=7389"}],"wp:term":[{"taxonomy":"portfolio","embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio?post=7389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}