{"id":7060,"date":"2026-02-05T18:58:37","date_gmt":"2026-02-05T18:58:37","guid":{"rendered":"https:\/\/www.virtuoz.it\/?post_type=portfolio_item&p=7060"},"modified":"2026-02-27T19:10:13","modified_gmt":"2026-02-27T18:10:13","slug":"packaging","status":"publish","type":"portfolio_item","link":"https:\/\/www.virtuoz.it\/it\/project\/packaging\/","title":{"rendered":"Packaging"},"content":{"rendered":"

For Caf\u00e9 Damiano, a Brazilian company in the food industry, we developed the complete packaging design, with the aim of enhancing the product and strengthening its shelf positioning.<\/p>\n\n\n\n

The project began with an analysis of the brand\u2019s identity and values\u2014tradition, authenticity and the quality of Brazilian coffee\u2014translating them into a clear and recognizable visual language. We worked on achieving a balance between visual impact and readability, designing packaging that stands out at the point of sale without feeling overloaded.<\/p>\n\n\n\n

Color choices, information hierarchy and graphic style were carefully defined to make the pack the main protagonist, immediately communicating the product\u2019s character and its promise of taste. The result is a coherent, elegant and functional packaging solution, designed to support brand growth and consolidate its presence in the Brazilian market.<\/p>\n\n\n\n

\"\"<\/figure>","protected":false},"excerpt":{"rendered":"

For Caf\u00e9 Damiano, a Brazilian company in the food industry, we developed the complete packaging design, with the aim of enhancing the product and strengthening its shelf positioning. The project began with an analysis of the brand\u2019s identity and values\u2014tradition, authenticity and the quality of Brazilian coffee\u2014translating them into a clear and recognizable visual language. … <\/p>\n

Leggi tutto “Packaging”<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":7061,"parent":0,"template":"","meta":{"_wpzb_portfolio_video_type":"","_wpzb_portfolio_video_id":0,"_wpzb_portfolio_video_url":"","footnotes":""},"portfolio":[58],"class_list":["post-7060","portfolio_item","type-portfolio_item","status-publish","has-post-thumbnail","hentry","portfolio-packaging"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"featured_media_urls":{"thumbnail":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-150x150.jpg",150,150,true],"medium":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15.jpg",768,512,false],"large":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-1024x683.jpg",950,634,true],"1536x1536":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15.jpg",1536,1024,false],"2048x2048":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15.jpg",1536,1024,false],"trp-custom-language-flag":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-18x12.jpg",18,12,true],"inspiro-featured-image":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15.jpg",1536,1024,false],"inspiro-loop":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-950x320.jpg",950,320,true],"inspiro-loop@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-1536x640.jpg",1536,640,true],"portfolio_item-thumbnail":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-600x400.jpg",600,400,true],"portfolio_item-thumbnail@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-1200x800.jpg",1200,800,true],"portfolio_item-masonry":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-600x400.jpg",600,400,true],"portfolio_item-masonry@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-1200x800.jpg",1200,800,true],"portfolio_item-thumbnail_cinema":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-800x335.jpg",800,335,true],"portfolio_item-thumbnail_portrait":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-600x900.jpg",600,900,true],"portfolio_item-thumbnail_portrait@2x":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-1200x1024.jpg",1200,1024,true],"portfolio_item-thumbnail_square":["https:\/\/www.virtuoz.it\/wp-content\/uploads\/2026\/02\/ChatGPT-Image-5-feb-2026-19_52_15-800x800.jpg",800,800,true]},"_links":{"self":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item"}],"about":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/types\/portfolio_item"}],"author":[{"embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":4,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7060\/revisions"}],"predecessor-version":[{"id":7248,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio_item\/7060\/revisions\/7248"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/media\/7061"}],"wp:attachment":[{"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/media?parent=7060"}],"wp:term":[{"taxonomy":"portfolio","embeddable":true,"href":"https:\/\/www.virtuoz.it\/it\/wp-json\/wp\/v2\/portfolio?post=7060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}